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Positive Feedback Management - The Point

March 21, 2017 Clemens Rettich

Discretionary effort. That's the whole point of using the Positive Feedback Management approach in your organization: discretionary effort.

Discretionary effort is effort we choose to make. We...

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Marketing To Grow Market Share

January 01, 2017 Clemens Rettich

The owner of a successful HVAC business recently experienced an early winter with little growth. Year-on-year sales were flat despite an effective marketing campaign. 

He is in a competitive...

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You Can't Fix Stupid

August 26, 2016 Clemens Rettich

 

Creating a delightful customer experience is one of the most important things in business.

Creating a delightful customer experience is also one of the most complex and difficult things to do in...

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The Supplier Relationship Advantage

June 17, 2016 Clemens Rettich

 

Supplier relationships are not more important than customer or employee relationships. But so many business owners and business experts don't even put them in the same ballpark. They treat...

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Entrepreneurship Is Not About Work-Life Balance

April 27, 2016 Clemens Rettich

 There is no balance.

When we seek work-life balance we are seeking that doesn't exist and wouldn't be good enough if it did.

Metaphors are powerful. They can change how we think. We use metaphors...

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Customer Loyalty is Sticky Business

April 10, 2016 Clemens Rettich

 

I heard this joke: A: When is customer loyalty not repeat business? B: Wait, repeat business isn't loyalty? A: No. It's not. And can you just answer the question now? B: No. I can't. I need some...

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