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Should Your Business Advertise on Blogs?

October 24, 2011 Clemens Rettich

When I was recently working with a client on marketing strategies for a new venture in the fitness industry, she asked me “How do I get the word out?”

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2011 IBM Study: What Keeps Your CMO Awake At Night?

October 11, 2011 Clemens Rettich

This morning, (October 11, 2011) IBM (TSX: IBM:US)  released a valuable study into the pressures, stresses, and some successes of corporate Chief Marketing Officers trying to come to terms with...

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I've Got Facebook For My Business. Now What?

February 26, 2011 Clemens Rettich

In a recent survey, the number of small businesses making a commitment to social media is at 63%, up from 50.5% in 2010. Businesses are seeing the opportunities in online word of mouth, lead...

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